They contacted us to help increase the visibility of their newly added home remodeling services. Together, we developed a review and reputation management plan focused on growing the number of reviews for their new service.
The Challenge
It can often be difficult to add new business services or break into new markets. This was the case with Cyclone Contracting despite their overwhelmingly positive reputation for pre-existing services. Potential clients closely associated Cyclone as a leader in radon detection or HVAC and plumbing repair services but were unaware of the new services provided.
Our Solution
In order to raise awareness of Cyclone’s new home remodeling services, we put together a comprehensive local SEO strategy that principally focused on review and reputation management. We implemented a customized email drip campaign system specifically targeting Cyclone’s clients who had received home remodeling services. This system would periodically request that clients leave constructive feedback and reviews on their preferred platform (Facebook, Google, Angie’s List, or Yelp).
Before & After
As a result of our SEO strategy centered around encouraging clients to provide feedback, Cyclone Contracting has seen increased numbers of overwhelmingly positive reviews of their new home remodeling services. Consequently they have experienced outstanding growth in the number of leads for this type of work.